Pending Approvals
2 AI actions waiting for your review
Swapped hero creative — replaced 2 low-CTR images
Meta AdsSummer Collection - Awareness·about 1 hour ago
AI Reasoning
"Summer Hero Banner" (asset-1) shows 3.8% CTR vs. campaign average 2.4%. Replacing "Old Catalog" (0.7% CTR) and "Static Product" (0.9% CTR) with high-performer and AI-generated variants.
Predicted Impact
Estimated CTR uplift from 2.4% to 3.2%, reducing CPM effective cost
Created Holiday Campaign draft for review
Meta AdsHoliday Campaign - Draft·about 2 hours ago
AI Reasoning
Based on last year's Q4 performance data and current asset pool, generated a full campaign structure: 3 ad sets (Prospecting 1%, Retargeting 30d, Cart Abandoners), 12 ads using top-performing assets. Budget allocation optimized for peak November 25 – December 25 period.
Predicted Impact
Projected $286,000 revenue at 5.2x ROAS based on historical data
How AI Approvals Work
The AI continuously monitors campaign performance. When it identifies an optimization opportunity, it creates a detailed action plan with its reasoning and predicted impact — and waits for your approval before making any changes. Once approved, changes execute immediately and are logged in the AI Audit Log.